PR Room
CI & BI
Seongbo creates success and fulfillment with integrity.
Introduce CI
The Corporate Mark of Seongbo symbolizes Seoongbo’s determination to provide precise benchmarks required for construction and design, as well as its expansion into the global market through the columns that extend from the Seoongbo logo type.
CI Color
The standards for re-established construction centered on the Seongbo construction industry were expressed in reliable STANDARD NAVY colors, and efficiency in communication was improved through minimal logo types.
Main Color
SEONGBO Standard Navy
SEONGBO Standard Brown
| Main Color | Pantone Color | Process Color | RGB Color |
|---|---|---|---|
| SEONGBO Standard Navy | Pantone 2955 C | C 100%, M 60%, Y 10%, K 53% | R 0, G 56, B 101 |
| SEONGBO Standard Brown | Pantone 2318 C | C 29%, M 52%, Y 72%, K 15% | R 164, G 116, B 73 |
Sub Color
SEONGBO Standard Gold
SEONGBO Standard Silver
SEONGBO Standard Silver
SEONGBO Standard Cool Gray
| Sub Color | Pantone Color | Process Color | RGB Color |
|---|---|---|---|
| SEONGBO Standard Gold | Pantone 871 C | ||
| SEONGBO Standard Silver | Pantone 877 C | ||
| SEONGBO Standard Warm Gray | Pantone Warm Gray 2 C | C 6%, M 7%, Y 10%, K 11% | R 203, G 196, B 188 |
| SEONGBO Standard Cool Gray | Pantone Cool Gray 2 C | C 5%, M 3%, Y 5%, K 11% | R 208, G 208, B 206 |
Utilizing Corporate Identity
The combination of Seongbo's CI is available by choosing either the top/bottom or left/right combination depending on the characteristics of the medium or the utilization of space.
Vertical Combination
Horizontal Combination
Primary Corporate Mark
Sub-Corporate Mark(1)
Sub-Corporate Mark(1)
